Refund policy

Last updated: 14 September 2026

We have a 30-day return policy, which means you have 30 days after receiving your item to request a return. To be eligible, your item must be in the same condition that you received it, unworn or unused, with tags, and in its original packaging. You will also need the receipt or proof of purchase.

To start a return, email info@riverlure.com and, if your return is accepted, we will send you instructions on how and where to send your package. Items sent back to us without first requesting a return will not be accepted.

Return Shipping Costs. The cost of sending a return back to us is paid by the customer. If your item arrived faulty, damaged or incorrect, we will cover the return cost in full.

UK Cooling-Off Period. Under the Consumer Contracts Regulations 2013, if you are based in the United Kingdom you have the right to cancel your order within 14 days of receiving it, for any reason and without justification. The item must be returned in the same condition as received, unworn or unused, with tags and in its original packaging.

Damages and Issues. Please inspect your order upon reception and contact us immediately if the item is defective, damaged, or if you received the wrong item, so we can evaluate the issue and make it right.

Exceptions / Non-Returnable Items. Sale items and gift cards cannot be returned. This does not affect your statutory rights in respect of faulty goods. Please get in touch if you have questions about a specific item.

Exchanges. We do not offer direct exchanges. If you would like a different item, please return your original order and place a new order once your return has been accepted.

Order Cancellations. Orders can only be cancelled within 15 minutes of being placed. After this window, your order has entered the fulfilment process and can no longer be cancelled (this does not affect your statutory 14-day right to cancel above).

Refunds. We will notify you once we have received and inspected your return, and let you know if the refund was approved. If approved, you will be automatically refunded to your original payment method within 10 business days. If more than 15 business days have passed since your return was approved, please email info@riverlure.com and we will look into it for you.

Store name: River Lure
Company name: RIVER & BEE UK LTD
Company number: NI687854
Registered in: Northern Ireland
Company Address: 30 Ballymacashen Road, Killinchy, Newtownards, Northern Ireland, BT23 6SH, United Kingdom

Email: info@riverlure.com
Phone number: +44 7456 086622
We aim to respond to your inquiries within 24 hours.

Customer Service Hours
Monday to Friday: 9am to 6pm (UK time)
Saturday and Sunday: Closed